Store Voucher and Scarf by Britannical London

£250 voucher with free scarf worth £45 included. £250 £295 (Save £45)

The Experience

Exclusive to our Mór members, receive one of Britannical London’s best-selling college scarfs worth £45 for free with a £250 voucher spend across anything on their website. 

Handcrafted children’s clothing for girls and boys up to 12 years of age. Shop from their wide range from coats, dresses, knitwear and more. Inspired by the nostalgia of a traditional British childhood, their signature coats are highly acclaimed and can be personalised with any child’s name.  A coat made just for them and an item they can treasure for years. 


Allow us to Introduce you to... Britannical London

The unexpected journey to founding Britannical began in 2013. Founder, Rachael was passing through a department store and noted a particularly beautiful girl’s winter coat. Taken aback by the exquisite colour and cut of the coat, she imagined how lovely her daughter would look in it. Upon closer look and speaking to a shop assistant, she learned the coat was made predominately from synthetic materials, machine manufactured and was not made in the United Kingdom or Europe. Yet, the eyewatering price tag reflected that of a designer piece.

The coat was not a limited edition or a special release, Rachael was given no reason as to why it warranted such a price. This discovery got her thinking. She thought to herself, could she create a children’s clothing brand that had more value to consumers beyond simply ‘looking nice’, and this is when Britannical London was born.  Specialising in beautiful, tailored outerwear, using quality natural materials, Britannical London creates luxury pieces of the highest standard of craftsmanship, using premium wool cloth, all made in the heart of London. 


Why we love Britannical London

Britannical makes every coat here in the UK, in their London workshop. Sourcing and using pure cashmere, merino and lambswool fabrics that are soft on delicate young skin, warm yet breathable, hypoallergenic, and flame retardant. They are sustainable, ethically made and come with the smallest of carbon footprints.

Britannical’s designs have practicality and longevity in mind. Their pieces stand the test of time and can be passed from one generation to the next as a treasured heirloom. Their luxury pieces honour British heritage whilst celebrating the vibrancy of youth. Long Live Childhood!